Demand more from your
Orpat Ajanta Group
50 Years Legacy
World’s largest wall clock manufacturer
India’s largest calculator manufacturer
Manufacturer of 800+ products in home and kitchen appliances
Distributors Campaign
Objective
To increase distributors in the mostcost effective manner.
Solution
Started multilingual and multichannelcampaigns on digital platforms.
Outcome
Adding 10+ distributors every month,with an average monthly billing of
₹ 35 Lakhs.
Orpat
ERP System
Problems
Absence of an organization-wide system to streamline myriad of processesthat a large scale manufacturer like Orpat has. Implementation of existing
technologies involved a steep learning curve which the concerned
stakeholders were extremely wary of.
Solution
System was developed in a manner which did not necessitate anyalteration of existing processes, resulting in near-perfect adoption.
Outcome
Used by 1000+ employees and 500+ distributors.
website
store
Problems
Absence of an ecommerce store lead to a loss of revenue. Although presence had been stablished on third-party ecommerce stores, it was through distributors alone. Difficulty of product discovery across various categoriesSolution
An ecommerce website was created to showcase and sell all of their products, servicing all major pincodes of the country. This E-commerce website was launched during the covid phase.Outcome
Direct consumer insights, better brand understanding, increase in revenue, contributing to about 2% of their overall revenue.Orpat
Social Media
Engaging Campaigns
Immersive Stories
Innovative Timeline
Store Integration
Building PR
For Orpat Group
